Check the background of this financial professional on FINRA's BrokerCheck.

Checklist for Interviewing a Financial Planner

Questions to Ask
It's important to make sure the planner you choose is a good match for you, so ask lots of questions. We've collected a number for you to incorporate into your initial conversation with a planner, broken out under the below topics.   
1) Designations & Licenses
What licenses or registrations do you hold?
Are you personally registered as an investment adviser with the:
The SEC?
If yes, how are you going to tell me when you are acting as a sales agent of the brokerage firm and when you are acting as an investment adviser?
If no, why not?
Is your firm registered as an investment adviser with the:
The SEC?
If no, why not?
Will you provide me with your disclosure document Form ADV Part II or its state equivalent?
If no, why not?
Will you provide me with a written disclosure detailing any disciplinary history for you or your firm?

If no, why not?

2) Education
What are your educational qualifications?
Area of study:
Undergraduate Degree
Advanced Degree
What financial planning designation(s) or certification(s) do you hold?

What financial planning continuing education requirements do you fulfill?
_________ hours every _________year
3) Experience
Do you have experience in providing advice on the following topics? If yes, indicate the number of years.
Retirement Planning
Investment Planning
Tax Planning
Estate Planning
Insurance Planning
Comprehensive Planning
Education Planning
Business Planning
What are your areas of specialization?

What qualifies you in this field?

How long have you been offering financial planning advice to clients?
Less Than One Year
One to Four Years
Five to 10 Years
More Than 10 Years

How many clients do you currently have?
Less Than 10 Clients
10 to 39 Clients
40 to 79 Clients
80+ Clients
Briefly describe your work history.
4) Fees & Compensation
How are you paid for your services?
Fee & Commission
What do you typically charge?

A. Fee:

Hourly rate $ _________
Flat fee (range) $ _________ to $ _________
Percentage of assets under management: ____ percent
B. Commission:

What is the approximate percentage of the investment or premium you receive on:
stocks and bonds _________ ; mutual funds _________ ; annuities _________ ; insurance products _________ ; other _________
Do you have a business affiliation with any company whose products or services you are recommending?
Is any of your compensation based on selling products?
Do professionals and sales agents to whom you may refer me send business, fees or any other benefits to you?
Is the account that you are offering an "advisory account," or is it a "brokerage account" exempt from investment adviser registration?

If it's a brokerage account, are you required under law to act as a fiduciary by always placing my interests first?
Regarding any brokerage account that I may open, what are the potential conflicts of interest that you have when recommending certain products for sale to me, and how will you disclose these to me prior to purchase, including any special cash payments or incentives that you receive?
Are you an owner of, or connected with, any other company whose services or products I will use?
Do you provide a written client engagement agreement?
If no, why not?
5) General
How might you address my particular needs?

How often will my plan be updated?

Are you affiliated with any professional associations?
6) Services & Work Philosophy
What services do you offer?

Describe your approach to financial planning.

Who will work with me?
Will the same individual(s) review my financial situation?
If no, who will?
What type of clients do you serve?

Do you have a minimum net worth or income requirement?

What kind of services can I expect?



(Investment Advisor Representative)

Bill Coffeen, CFP®, Don Ruffin, CFP®, Bryan Scott, CFP®,
Scott Swiney, David Champion

Georgia Office:                                                 Alabama Office:
55 Park Square, Suite 103c                               3100 Lorna Rd., Suite 106
Roswell, Ga. 30075                                            Birmingham, AL 35226
Ph: 770-641-1401     Fax: 770-641-9892           Ph: 205-988-4102    Fax:  866-874-3512

Securities and investment advisory services offered through FSC Securities Corporation, member FINRA, SIPC and a registered investment advisor. Insurance services offered through Park Square Financial Group independently of FSC Securities Corporation.
Notice: Authorization to buy or sell securities cannot be accepted by Email or recorded phone messages. All trades must be confirmed by phone before execution.
This communication is strictly intended for individuals residing in the states where the registered representative is registered to conduct securities business. No offers may be made or accepted from any resident outside the specific state(s) referenced AL, CA, CT, DC, FL, GA, IL, KS, MD, MI, MO, MS, NC, NJ, NV, SC, TN, TX, VA, WA, WV, WY.
IMPORTANT CONSUMER INFORMATION A Broker/dealer, investment adviser, BD agent, or IA rep may only transact business in a state if first registered, or is excluded or exempt from state broker/dealer, investment adviser, BD agent, or IA registration requirements as appropriate. Follow-up, individualized responses to persons in a state by such a firm or individual that involve either effecting or attempting to effect transactions in securities, or the rendering of personalized investment advice for compensation, will not be made without first complying with appropriate registration requirements, or an applicable exemption or exclusion. For information concerning the licensing status or disciplinary history of a broker/dealer, investment, adviser, BD agent, or IA rep, a consumer should contact his or her state securities law administrator.

PLEASE NOTE: The information being provided is strictly as a courtesy. When you link to any of the web sites provided here, you are leaving this web site. We make no representation as to the completeness or accuracy of information provided at these web sites. Nor is the company liable for any direct or indirect technical or system issues or any consequences arising out of your access to or your use of third-party technologies, web sites, information and programs made available through this web site. When you access one of these web sites, you are leaving our web site and assume total responsibility and risk for your use of the web sites you are linking to.

This communication is strictly intended for individuals residing in the state(s) of AL, CA, FL, GA, KS, MS, NC, OH, SC, TN and TX. No offers may be made or accepted from any resident outside the specific states referenced.

Check the background of this financial professional on FINRA's BrokerCheck.